Ted Sarandos’s strategy for getting the top talent in Hollywood to make shows for Netflix

kevin spacey house of cards netflix

Reed Hastings on Arrested Development, House of Cards, and the Future of Netflix: Movies + TV: GQ:

“The goal,” he says, “is to become HBO faster than HBO can become us.” His seductive pitch to today’s new breed of TV auteurs: a huge audience, real money, no meddlesome executives (“I’m not going to give David Fincher notes”), no pilots (television’s great sucking hole of money and hope), and a full-season commitment.

How to woo talent: give them the money and freedom to make excellent content.

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